Mike Jones, the Houston MC celebrated for his unmatched promotional skills, had already established himself as a core artist on the Swishahouse roster and issued several projects before his single "Still Tippin'" brought widespread attention in late 2004 and early 2005. Warner Brothers released his breakthrough album Who Is Mike Jones? in April 2005, and it rose as high as number three on the Billboard 200. Another round of mixtapes preceded his next major-label outing, the EP/DVD package The American Dream, which appeared in July 2007. Two years after that he surfaced again with both the single "Cuddy Buddy" and the album The Voice.