pacific!

In the early 2000s, childhood companions Bjorn Synneby and Daniel Hogberg reconnected in their early thirties inside Gothenburg, Sweden, and launched Pacific! through a series of stylish, sunlit indie pop tracks that echoed Air, Daft Punk, and the Beach Boys. The pair put out three 12" EPs—Number One, Hot Lips, and Sunset Blvd—on Sweden’s Dolores Records in 2007. Their first full-length album, Reveries, appeared the next year. Stephane Manel created the artwork across all of these releases.